Revolutionize Tomorrow

Corporate Campus Challenge

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Revolutionize Tomorrow: Porsche Digital Campus Sparks Success through Corporate Campus Challenge Collaboration.

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The collaboration between Porsche Digital Campus and Campus Founders in Heilbronn takes place with great results. Through the Corporate Campus Challenge (CCC) program, 80 talented students from Baden-Württemberg and Bayern were recruited by Campus Founders to tackle real industry challenges.

This program emphasizes interdisciplinary teamwork, utilizing methodologies like Design Thinking and Lean Startup to develop innovative solutions. Participants learned to create prototypes and refine them through iterative testing, preparing them for the professional world.

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Kick Off:

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The CCC program's inaugural project in Heilbronn saw collaboration between PDiG and Porsche AG. Out of the 200 students selected, 80 were chosen, with 50 selecting the Porsche Challenge as their primary focus. Subsequently, 20 dedicated students formed four teams to engage in the Porsche Challenge over 14 weeks.

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Students Visit Porsche Digital Campus:

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Within the program, students had the opportunity to visit Porsche Digital Headquarters, where they gained insights into Porsche's digital departments and projects. The students took part in the Porsche 'Route Edutainment' challenge with the goal of developing a digital entertainment experience focused on travel routes, enhancing the enjoyment of extended Porsche journeys for families.

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How Mentors Guide Students?

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Experienced Tech-mentors such as Alice Chan, Nikolay Dreharov, Mark Foligno, Talha Atmaca, and Deniz Pehlke provided invaluable guidance, engaging students in Porsche's innovative culture. The Corporate Campus Challenge helped students to develop their skills and work with mentors to find solutions together. Mentors collaborated with students to generate innovative ideas for Porsche Digital, fostering networking and discussions on digital automotive technology.

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Mentor Perspective:

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Mentor Alice Chan emphasizes the mutual benefits of working with young talents, highlighting the valuable insights gained by both sides. Engaging with students not only enhances collaboration but also provides potential job opportunities, fostering positive outcomes for all involved parties.

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Winner's Innovative Game:

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The winning team, Team REVolution, introduced an educational and entertaining game designed for children with ADHD, enhancing their driving experience. Their solution aimed to benefit all children, regardless of their ADHD status.

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